PR major interns with dairy association
Thursday, June 12, 2008
Jenna Boote, a senior public relations and religion major at Northwestern, is interning this summer with the Midwest Dairy Association.
Based in Ankeny, Iowa, Boote is using her skills to design and implement a student nutrition initiative encouraging schools to provide students with a variety of nutritious foods like dairy products. She is also assisting industry leaders in their efforts to extend the organization’s “People Behind the Product” initiative. Working closely with producers, Boote is recording their stories and coordinating special events to help consumers learn more about their dairy farming neighbors.
"I have seen firsthand the lifestyle of dedication and responsibility dairy producers represent," says Boote, the daughter of dairy farmers from Hull, Iowa. "I am excited to be in a role where I can share my father’s story and the stories of other dedicated farmers.” She has a long history of promotional work in the dairy industry and served as the Iowa State Dairy Princess in 2005.
Based in Ankeny, Iowa, Boote is using her skills to design and implement a student nutrition initiative encouraging schools to provide students with a variety of nutritious foods like dairy products. She is also assisting industry leaders in their efforts to extend the organization’s “People Behind the Product” initiative. Working closely with producers, Boote is recording their stories and coordinating special events to help consumers learn more about their dairy farming neighbors.
"I have seen firsthand the lifestyle of dedication and responsibility dairy producers represent," says Boote, the daughter of dairy farmers from Hull, Iowa. "I am excited to be in a role where I can share my father’s story and the stories of other dedicated farmers.” She has a long history of promotional work in the dairy industry and served as the Iowa State Dairy Princess in 2005.
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