Sport Management

The sport management major will prepare you for a wide variety of careers in sport-related positions. The program is interdisciplinary and has required coursework from the disciplines of kinesiology, accounting, business, economics, mathematics and computer science. The courses will provide foundational and applied areas of study, in addition to practical experiences and internships.You'll study under highly credentialed faculty who will mentor you, and have the opportunity to work with state-of-the-art equipment in our human performance lab.

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Major requirements

KIN 182 - Introduction to Sport Management
This course introduces students to the sport and fitness industry, the wide range of career opportunities involving sport, and the social and economic impact of sports on our culture. The course content includes theoretical and applied foundations of sport management. Topics include history of the profession, the need for management and organizational skills, current trends, and future issues.  (2 credits)
KIN 229 - Leadership in Sport Management
This course introduces students to the management and leadership opportunities and skills required in the sport and fitness industry. The applied skills of organizational planning, human resource management, problem solving, communication and motivation in a sport leadership context are the primary focus in this course. (3 credits; alternate years, consult department)
KIN 241 - Directed Field Experience in Kinesiology I
Provides exposure to a variety of careers related to fitness, therapy, or sport management. Prerequisite: KIN180 or 182. (1 credit)
KIN 320 - Legal and Ethical Issues in Sport
No course description available.
KIN 341 - Directed Field Experience in Kinesiology II
Provides practical work experience in fitness, therapy, or sport management settings. Prerequisite: KIN241. (1 credit)
KIN 360CC - Sport in Societies
(4 credits)(NWCore option under Cross-Cultural Engagement) A cross-culturalcomparison of the relationship between sport and society. The primaryemphasis will be the comparison of sport in the United States with sport inselected cultures, while attempting to develop a Christian worldview ofsport.Prerequisite: sophomore class standing.
KIN 415 - Seminar in Sport Management
This course is intended as a capstone integrative experience for the sport management majors and minor students. Topics discussed will provide a comprehensive analysis of the sport management field. (2 credits; alternate years, consult department)
KIN 417 - Internship
(4 credits may apply toward the major)

Cognate requirements

ACC 215 - Principles of Financial Accounting
This course covers the basic introduction to financial management and financial accounting, including an understanding of the concepts, principles and practices in these areas.(4 credits)
ACC 216 - Principles of Managerial Accounting
This course covers the basic concepts, principles and practice in managerial accounting, including the use of accounting in management decision- making.Prerequisite: ACC215.(3 credits)
BUS 200 - Principles of Marketing
This course introduces students to marketing terminology; defines the elements necessary in moving a product, service or idea from concept to market sales; and enables students to understand and replicate the marketing process at an entrylevel.(4 credits)
CSC 102 - Business Computing
This course serves as an introduction to common business- oriented computer technologies and issues. Computer applications, misuse and the ethical use of computers in business are explored in detail. Current software applications are studied through laboratories, demonstrations and assignments. Students will learn advanced uses of application programs including spreadsheet processing and information processing with databases.(2 credits)
CSC 110 - Advanced Spreadsheets
This class deals with advanced techniques for using spreadsheets. Topics tobe covered including writing conditional formulas, using built-in dataanalysis tools, creating PivotTables and PivotCharts, exploring andimporting data to and from other applications, linking data between otherapplications, and sharing Excel data on the World Wide Web. Basic computerprogramming concepts and the role of data analysis tools in business willalso be discussed. (1 credit)
ECO 213 - Principles of Microeconomics
Microeconomics deals with price determination and how the price system functions. Supply and demand, output, competition, monopoly, resource pricing, international trade and finance will be studied. (4 credits)
Choose one course
MAT 111QR - Calculus for Management, Life and Social Sciences
(3 credits)(IGE option under Quantitative Reasoning) This course is a study of functions, limits, derivatives and integrals with an emphasis on techniques and applications in business, biology, health, and social sciences.Note: Does not count toward a math major or mino.Prerequisites: C- or higher in MAT109, or an ACT math score of at least 22 (SAT 520 or above), or permission of mathematics department chair.
MAT 116QR - Statistics for the Natural and Social Sciences
(3 credits)(IGE option under Quantitative Reasoning) This course is designed to introduce topics in probability and statistics with an emphasis on problems in the sciences. We will study discrete and continuous distributions, estimation and hypothesis testing, p-values, correlation, and simple linear regression. There will be three main sections in this course, examining descriptive statistics (the nature of data and how to summarize it), basic probability concepts (the mathematical study of uncertainty), and inferential statistics (making claims or decisions based on one or more sets of data). Note: Students may receive credit for only one course among MAT 116QR, MAT 117QR and MAT 208.Prerequisites: C- or better in MAT090, an ACT math score of 20 or above (SAT 480 or above), a passing score on the basic algebra placement exam, or permission of instructor.
MAT 117QR - Applied Statistics for Management
(3 credits)(IGE option under Quantitative Reasoning) The course is designed to study statistical methodology commonly used in business including descriptive statistics (the nature of data and how to summarize it), basic probability concepts, and inferential statistics (making claims or decisions from one or more sets of data using confidence intervals and multiple types of hypothesis testing).Note: Students may receive credit for only one course among MAT 116QR, MAT 117QR and MAT 208.Prerequisites: C- or better in MAT090, an ACT math score of 20 or above (SAT 480 or above), a passing score on the basic algebra placement exam, or permission of instructor.

Sport management options (Choose one or more options):

Coaching/athletic administration option (choose 11 or more credits)
KIN 202 - Organization and Administration of Physical Education
A study of philosophy, objectives, curricular development, and organization and administration of programs of instruction used in physical education.(2 credits, alternate years, consult department)
KIN 234 - Prevention and Care of Athletic Injuries
(3 credits) An introduction to athletic injury prevention, recognition,evaluation, care and rehabilitation: including basic wrapping and tapingtechniques. Adult first aid certification will be secured upon successfulcompletion of the course.Note: Includes one lab period per week.Prerequisite: BIO 102, 115, 121 or permission of instructor.
KIN 236 - Nutrition for Life
The study of principles of nutrition and the application of these principles to a healthy lifestyle. (2 credits; alternate years, consult department)
KIN 260 - Coaching Endorsement
(4 credits) This course meets the Iowa Department of Education requirements for three of the four coaching authorization areas: Child Development (15 instructional hours), Anatomy and Physiology for Coaches (15 instructional hours) and the Care and Prevention of Injuries (30 instructional hours). Emphasis will be placed on the practical application of educationally sound strategies for caring for the needs of youth involved in sport. American Heart Association Heartsaver First Aid andAdult CPR certification will be secured upon successful completion of thiscourse. Note: Course includes one 45-minute lab per week. Prerequisite: sophomore standing or permission of instructor.
KIN 300 - Coaching Methods
A study of organization skills, interpersonal relations and psychological approaches to coaching athletes and teams in contemporary society.(2 credits)
KIN 302 - Topics in Coaching Sports Fundamentals and Strategies
This course examines the fundamental techniques and strategies in coaching specific sports. The sport to be studied will vary each semester. Practice and contest skills and strategies for coaching will be emphasized for the appropriate sport. Prerequisite: sophomore class standing. (2 credits)
KIN 355 - Psychosocial Aspects of Sport for Health Care Professions
This course will introduce those entering into a health care profession how to cope with various psychosocial aspects of injury, psychology of injury, and counseling techniques. Students will also learn various mechanisms to cope with psychosocial issues among those they are caring for as well as themselves.Prerequisites: KIN234, 243, PSY111 or permission of instructor.(2 credits, alternate years, consult department)
KIN 398 - Directed Study
No course description available.
General business option (choose 11 or more credits)
BUS 300 - Principles of Finance
This course covers the basic principles, theory and techniques of financial decision-making in the structure of a corporation.Prerequisites: ACC215 and 216 and MAT117.(2 credits)
BUS 309 - Human Resource Management
Students study the development of human resources management, including history, policies, practices and applications. Specific attention is paid to the study of the processes involving the management of human resources and its legal environment. Prerequisites: BUS201 and BUS305 or permission of instructor. (3 credits)
BUS 325 - Marketing Communications
This course will examine promotional and integrated communication strategieswhich include various marketing communication functions: sales promotion,personal selling, branding, event promotion, public relations, advertising,and interactive marketing. Students will learn to utilize this informationin developing effective marketing communication strategies and programs.Prerequisite: BUS200. (4 credits)
BUS 401 - Consumer Behavior
This course explores the cultural, social, personal and psychological factors influencing buyer behavior; buying-decision processes and stages; and learning theory integrated with consumer beliefs and attitudes. Prerequisite: BUS200.(4 credits)
ECO 214 - Principles of Macroeconomics
Macroeconomics concerns itself with economic aggregates such as inflation, unemployment, recessions, national debt, and international trades. Macroeconomic models will be introduced. These models will be used to understand the application of monetary and fiscal policy. Prerequisite: ECO213. (4 credits)
Sports information/media option (choose 11 or more credits)
ART 220 - Graphic Design I
Graphic Design 1 is an introduction to the computer applications used in thecommunication, design and publishing fields. There will be an introductionto graphic design problems and projects in order to learn how theseapplications all work together. (4 credits)
COM 185 - Media Writing
No course description available.
COM 202 - Video Production
Acquaints the student with the basic equipment, techniques, and procedures of video production, both in studio and on location. Attention to principles of videotape editing.(3 credits)
COM 230 - Principles of Public Relations
Introduction to the field of public relations. Its focus is on public relations theory and practice with an emphasis on emerging trends. This course is offered as an overview covering public relations history, theories, strategies and tactics.(3 credits; alternate years, consult department)
COM 261 - Feature Writing
Study of interviewing practices, research methods, organization, and interest-gathering techniques necessary for writing longer articles, profiles, columns and consumer affairs writing.Prerequisite: COM185 or permission of instructor.(2 credits; alternate years, consult department)
COM 263 - Layout and Design
Covers basic principles of design as they apply to a wide variety of publications. Emphasis on selecting type, art and graphics appropriate to subject matter, purpose and audience.(3 credits)
COM 315 - Writing and Design for the Web
Study of writing and design for a Web environment. Students will analyze Internet sites and design sites of their own, using a standard program for Web design.Prerequisites: ENG184 or equivalent and any of the following: COM263, ART220, ART230, or permission of instructor.(3 credits; alternate years, consult department)
COM 332 - Social Foundations of Advertising
(3 credits, alternate years, consult department) The primary objectives of this course are knowledge integration and skills application. By conceiving, researching, creating, executing, and evaluating a comprehensive advertising communication plan that incorporates research, creative, media, and promotions, students will understand how various components work together to provide a client with a cohesive campaign that communicates their message. Students will give a formal oral presentation to their client that includes a usable campaign and all the creative materials needed to execute the campaign.
COM 340 - News Writing and Editing
Principles of clear and forceful journalistic writing. Includes factgathering, story planning, lead and head writing. Attention to editing forimproved copy, headline writing, and selection of photographs and art work. Prerequisite: COM185WI or permission of instructor. (4 credits, non-yearly,consult department)
COM 355 - Organizational Communication
Examination of the role of communication within and between organizations. Attention to communication tasks within an organization such as news releases, memo writing, conducting meetings, and communicating to an organization's constituencies.(4 credits; alternate years)

Total credits required: 54

Note: Internships range from 2-12 credits. The maximum credits applied to the major is noted under the 417 course designation.